A video or audio presence is becoming essential in order for businesses to stay in front of competitors. Investing in a good quality video content can be expensive but audio could be a good alternative for staying noticed and at the fraction of the price. It's easier than you in think to know how to podcast economically.
Search engines love content - fact. Have you thought about recording your presentations in audio and putting them as MP3 on your website? Thanks to modern technology it's relatively easy to do and you don't necessarily need to be an audio producer in order to know how to podcast. You could also link to them through your auto responder emails or as an RSS feed to customers.
Firstly, invest in the following - a tie microphone and receiver. You will also want a mixer which will convert the sound into your laptop through a USB cable. You need a laptop and some audio software, many programs audio come with your computer or can be downloaded free of charge.
Before you can begin recording your presentation, make sure you test out the equipment beforehand. You shouldn't need to alter the volume control of the tie microphone as this will probably be controlled automatically but it's always best to check.
You may also find that the audio does not reach your laptop. Have a methodical approach for making sure everything works. So check that you all the leads connect properly. What about batteries, are they charged?
You can now check your mixer. If you can hear the sound going through the mixer by listening on your headphone, then you are halfway there. You will then need to check your settings on the audio control panel, make sure they are set to accept the mixer.
It really is worth adding audio or video content to your website. It doesn't have to be that difficult in order to understand how to podcast economically. The key is to think quality at all times.
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